guuvestВестник университетаVestnik Universiteta1816-42772686-8415State University of Management10.26425/1816-4277-2022-7-22-29guuvest-3676Research ArticleАКТУАЛЬНЫЕ ВОПРОСЫ УПРАВЛЕНИЯCURRENT ISSUES OF MANAGEMENTПроектное управление цифровой трансформацией компанийProject management of the digital transformation of companieshttps://orcid.org/0000-0001-6857-579XТитовС. А.TitovS. A.

 Титов Сергей Анатольевич - Канд. экон. наук, доц. департамента менеджмента и инноваций

 Москва 

 Sergei A. Titov - Cand. Sci. (Econ), Assoc. Prof. at the Management and Innovation Department 

 Moscow 

satitov@fa.ruhttps://orcid.org/0000-0001-9676-7203ТитоваН. В.TitovaN. V.

Титова Наталья Викторовна - Канд. экон. наук, ст. преп., каф. управления проектом

 Москва 

 Natalia V. Titova - Cand. Sci. (Econ), Senior Lecturer, Project Management Department 

 Moscow 

titova5nv@mail.ruФинансовый университет при Правительстве Российской ФедерацииРоссияFinancial University under the Government of the Russian FederationRussian FederationГосударственный университет управленияРоссияState University of ManagementRussian Federation202230082022172229Copyright © Титов С.А., Титова Н.В., 20222022Титов С.А., Титова Н.В.Titov S.A., Titova N.V.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://vestnik.guu.ru/jour/article/view/3676

Внедрение цифровых технологий сопровождается серьезными организационными преобразованиями, приводящими к радикальной трансформации принципов ведения бизнеса на уровне отдельных компаний и целых отраслей. Большинство исследований по данной теме обращает внимание на технологический аспект этого явления. Проблематика методов и инструментов управления цифровой трансформацией компаний остается в значительно меньшей степени исследована. Огромный потенциал развития содержится в применении методологий и средств проектного управления цифровой трансформацией. Настоящая статья выявляет специфические характеристики управления цифровой трансформацией компании и определяет, какие инструменты проектного управления в наибольшей степени подходят для этих характеристик. Статья построена как обзор научных исследований с использованием инструментов качественного анализа данных. Полученные результаты позволяют заключить, что управление цифровой трансформацией характеризуется необходимостью обеспечения комплексной согласованности между технологическими изменениями и стратегическими целями. Другой ключевой характеристикой является гибридность, направленная на совмещение гибкости и стабильности в управлении, технического и социального развития компании и инновационного и регулярного менеджмента.

 The introduction of digital technologies is accompanied by serious organizational changes, leading to a radical transformation of the principles of doing business at the level of individual companies and entire industries. Most of the research on this topic draws attention to the technological aspect of this large-scale phenomenon. The problem of methods and tools  for managing the digital transformation of companies remains to a much  lesser extent studied. A huge potential for development is contained in the application of methodologies and tools for project management of transformation. This article identifies the specific characteristics of managing the digital transformation of a company and determines which project management tools are best suited for these characteristics. The study is structured as a review of scientific research using qualitative data analysis tools. The results of the study allow us to conclude that digital transformation management is characterized by the need to ensure  comprehensive alignment between technological and overall strategy. Another key characteristic is hybridity, aimed at combining flexibility and stability in management, technical and social development of the company  and innovative and regular management. 

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The authors declare that there are no conflicts of interest present.