International competitiveness of global digital platforms: analysis of key factors and current trends
https://doi.org/10.26425/1816-4277-2025-8-00-00
Abstract
In the context of the digital transformation of modern global economy, global digital platforms are becoming key drivers of economic growth in countries. A comprehensive analysis of the international competitiveness of global digital platforms has been carried out, the factors determining it have been identified, and modern trends affecting the balance of power in the global market have been studied. An overview of classical and modern theories of international competitiveness and the possibility of their application in the study of global digital platforms has been presented. Traditional competitiveness indicators are giving way to new and specific factors such as the network effect, scalability, the use of artificial intelligence technologies, and big data. Special attention has been paid to modern challenges and trends, including the tightening of regulatory policies of states in the spheres of antimonopoly regulation and data protection, the growth of digital sovereignty, and digital spaces regionalization. The impact of these factors on global digital platforms adaptation to their business models and strategies for entering new foreign markets has been analyzed. Based on the study results, it has been concluded that the sustainable competitiveness of global digital platforms in modern world is determined not only by technological superiority, but also by the ability to effectively interact with market regulators and quickly adapt to a rapidly changing geopolitical and legal environment.
Keywords
Global digital platforms,
international competitiveness,
digitalization,
digital sovereignty,
digital market,
network effects,
ecosystem
Supporting agencies: The article is based on the results of the research funded by the federal budget under the state assignment, the topic of which is FZNW2025-0010 “Developing a concept for creating digital innovation environment in the context of achieving Russia’s technological leadership”.
About the Authors
A. M. Kanunnikova
State University of Management
Russian Federation
Russian Federation
Anna M. Kanunnikova, Cand. Sci. (Econ.), Senior Lecturer at the World Economy and International Economic Relations Department
Moscow
V. S. Sidorenk
State University of Management
Russian Federation
Russian Federation
Vlada S. Sidorenko, Junior Researcher
Moscow
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Review
For citations:
Kanunnikova A.M., Sidorenk V.S. International competitiveness of global digital platforms: analysis of key factors and current trends. Vestnik Universiteta. 2025;(8):102-111. (In Russ.) https://doi.org/10.26425/1816-4277-2025-8-00-00
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