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Vestnik Universiteta

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No 1 (2019)
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CURRENT ISSUES OF MANAGEMENT

5-13 3688
Abstract
The article presents a brief analysis of the development strategy of the socio-economic system on the example of PJSC Sollers. This company is the largest manufacturer of automotive vehicles. In this regard, first of all, it should be noted features of its business model, which provides a strategy for the formation of strong competitive advantages in the industry market. The development of the company is provided by a high level of manufacturability, which is in priority. This ensures that the company can be included in the value chain of the strongest global automotive brands. The article also pays attention to the presence of a mature positive corporate culture, which the company managed to form, despite the complex holding structure of management.
14-21 2000
Abstract
The analysis of the concept of “competence” has been made. The stages of building a competency model for an accountant performing consulting functions based on a judgement-based approach have been described. A step-by-step development of an accountant’s competency model has been carried out (the existing performance of functions was assessed, and the desired performance has been described; the competencies necessary for the successful performance of their functions were determined; the behavioral indicators have been distributed according to competences; finally the original competence model of the accountant of the organization has been formed).
22-29 1594
Abstract
The problems of managing the effectiveness of professional service activities of civil servants, expressed in the lack of professionalism and competence of employees, have been investigated. The problems that arise at the stage of attracting personnel to the civil service of the Russian Federation have been considered from the point of view of the established qualification requirements for civil service positions. The cause of the problems at the selection stage has been disclosed in the practice of using methods for evaluating candidates for positions in the civil service.
30-33 633
Abstract
The intersection of different national cultures in the conditions of the international company functioning, in particular in the hotel industry, has been considered. Three groups of cultures, taking into account national features of representatives of different countries, have been offered and collated. The arguments, substantiating the need to take into account the differences of each group and adapt the company’s values and organizational culture in General to the traditions and mentality of the representatives of each country, – have been presented. Expediency of application of the multicultural principles of organizational culture, not contradicting any culture of the world, − has been argued. The conclusion has been made, that this сircumstance is one of the features and conditions of the successful existence of international network companies of hotel and tourism business.
34-39 599
Abstract
The structure and functioning of the real estate administration system located in the Ministry of Defense of the Russian Federation have been considered. In Russia the possession, use and disposal of military property costs mansions in comparison with other federal property. The property administration of the Russian Ministry of Defense is inherent in a number of signs, including the autonomy of the military and the closeness of the administration process. Today only in the Central Federal District there are about 57 000 objects of military real estate.

STRATEGIES AND INNOVATIONS

40-46 1361
Abstract
Digital transformation affects the way companies interact with clients, which is reflected in after-purchase offers. This innovation and additional use of digital technologies allow the companies to gather more data on their clients through different sources, and having the digital means of turning this data into insights and knowledge, companies can offer better products and personalized experience. The recommendations for optimizing by companies their offers at the stage after purchase to interact with the client with the help of digital technologies have been provided.
47-50 1877
Abstract
Innovations are an integral part of the economic development not only of individual enterprises, but also of the country as a whole. In this regard, it is important to allocate properly financial resources aimed at maintaining and developing innovative activities. Searching and selection of methods for financing innovations should be carried out taking into account external and internal factors, the neglect of which leads to a lack of financial resources and freezing projects at the initial stages for individual companies and technological, raw or financial dependence on foreign investors for the country.
51-54 525
Abstract
The technology of search optimization as one of elements of the digital marketing directed to increases in volume of Internet sales at the present stage of development of economy has been analyzed. The details of the process of drawing up an algorithm of search optimization of the website including necessary actions for carrying out internal and external optimization have been presented. The comparison of different types of optimization has been proved. In the conclusion process of work with information necessary for improvement of content of the website and optimization of sales propositions has been considered.
55-63 534
Abstract
The problems of activation of innovative development of the country’s economy have been considered, the main objects of which are high-tech enterprises. The current state of the process of introduction of innovative products in Russia has been assessed and the role of high-tech enterprises in the rise of the national economy has been revealed. In the article the direct connection of innovative development from the effective implementation of investment programs, which correspond to the specific features of high-tech enterprises has been revealed. In addition, the necessity of drawing up a program for the development of new products has been substantiated, which should contain an assessment of the competitive position of the enterprise in the market, an analysis of internal capacity and verification of the current capabilities of the organization to the conditions of transition to the production of innovative products.
64-71 830
Abstract
The relevance of the stated theme is determined by the target setting of the Russian state to build a new economy of an innovative type, where small enterprises can become drivers of innovative development. The article investigates the issues of innovation development in Russia and in particular small innovative entrepreneurship. Based on the analysis of the current situation, the problems that hinder the innovative activity of small businesses have been identified, the main of which is the unformed mechanism of innovation infrastructure to support small business. The author’s interpretation of the mechanism of innovative infrastructure of support of small business has been offered. The сreated mechanism of innovation infrastructure to support small businesses can serve as the basis of scientific and instrumental approach to the formation of strategies and programs for the development of small innovative enterprises.

DEVELOPMENT OF INDUSTRY AND REGIONAL MANAGEMENT

72-77 572
Abstract
An analysis of consumer demand for products of the space industry has been presented. The main goals and objectives of the largest exporting countries, which present in the international markets of high-tech products manufacturers have been defined. The incentives for the development of space activities in individual countries and the possibility of commercialization in the system of promoting space products and services to international and domestic markets have been investigated. The current and forecast estimates of global exports as information products of global navigation satellite systems (GNSS) and remote sensing of the earth have been given.
78-81 564
Abstract
The indicators of financial stability of the transport company, the role of financial recovery in the system of crisis management of the organization have been considered. The essence, goals and objectives of financial recovery have been analyzed. Methodological approaches to assessing the solvency of transport enterprises as part of the analysis of their financial and production activities have been proposed. The features of the management of the transport organization in conditions of uncertainty and risk have been revealed. The main causes of insolvency of transport companies have been considered. The factors influencing the formation of the financial policy of the enterprises of the transport complex have been traced. The importance of assessing the long-term prospects for the development of the enterprise, analyzing its capabilities, and the influence of external factors has been emphasized. The stages of improving the system of financial monitoring by a transport organization have been highlighted.

ECONOMICS: PROBLEMS, SOLUTIONS AND PROSPECTS

82-88 1200
Abstract
The article identifies the main problems of taxation in the digital economy in the countries of the Eurasian Economic Union. The authors specify the concept of digital economy. The problems of taxation of e-Commerce in the Eurasian Economic Union countries have been revealed. It has been proposed to consolidate the concept of e-Commerce in the tax legislation of the Eurasian Economic Union countries, as well as the application of new technologies to identify electronic transactions through using of modern tools. In order to implement the principle of certainty of taxation, a scheme for determining the location of the end user of electronic services has been developed. Possible ways to solve the problems of taxation caused by the application of business models of the digital economy have been proposed.
89-93 580
Abstract
The need to assess the effectiveness of the use of resources from workplaces through the departments to the company as a whole has been substantiated. The main factors that form the level of use of incoming to the workplace and the structural elements of the system of initial resources has been identified. The role of this person as the main element of the workplace and the main factor of its efficiency has been shown. A significant place in the article is the disclosure of the structure of the system of relations in the company, their content and role in the effectiveness of its activities. An attempt to find indicators of the level of use of resources and methods of their calculation acceptable from the author’s point has been done. It has been proposed to use the company’s resources according to the processes of implementation of the company’s target functions within a certain period.
94-99 521
Abstract
The mathematical method of making forecasts when the initial data uncertainty have been considered. To obtain point and interval estimates of the parameters of mathematical models that take into account errors in the values of the function and argument, the use methods of confluent analysis has been proposed. For linear models, point estimates and confidence intervals of predictions have been found. The developed method is used to solve the problem of forecasting the volume of services provided by organizations of the housing and utilities complex. The sales volume simulating for different values of time intervals has been conducted and the influence of the initial information error on the model parameter values and predicted values has been analyzed.
100-107 757
Abstract
Approaches to the formation of the value of objects of taxation of real estate of individuals in foreign countries and the establishment of tax rates have been examined. An analysis of tax revenues on real estate of individuals in highly developed countries has been carried out. General trends in property taxation of individuals have been identified. Basic provisions, on which modern systems of real estate taxation of individuals are based, have been formulated. Problems of real property taxation in Russia have been identified. Ways of determining the tax base taking into account the world experience and Russian reality have been proposed. Proposals for the application of tax rates and the implementation of the principle of justice have been elaborated.
108-112 648
Abstract
The main results of surveys of the population of the Russian Federation on the use of information technologies and information and telecommunication networks for the period from 2014 to 2016 have been described. An analysis of the population’s use of the Internet, including in terms of gender, age, place of residence has been made. Particular attention has been paid to the study of the use of the Internet for the purchase, ordering of goods and services. The article characterizes the most popular goods and services ordered by the population via the Internet. The use of the Internet for the purpose of interaction with public authorities and local self-government has been considered. This paper pays attention to using by our population of the Single portal of public services of the Russian Federation.
113-123 585
Abstract
The dependence has been revealed, the calculation method and the formula of the price/ earning indicator values’ interdependence at the beginning of the period and with the forecasted annual company’s profit growth or change, – have been proposed. An analysis of the price/earning indicators’ dynamic in various economic situations has been given. The method of calculation has been offered and formulas of the required forecast growth of profit of the company for achievement of the necessary ratio price/earning of the companies have been defined. The formula for calculating and the analysis of the interdependence of growth or change in the value of the price/earning indicator and the projected annual growth of the company’s profit have been offered.
124-127 476
Abstract
Innovative activity of domestic organizations continues to remain low: from 2014 to 2016, there was a reduction in the cost of technological innovations, organizations prefer to import foreign equipment in order to increase the innovation component of the products sold. The way out of the situation is to conduct joint research and development projects, according to the results of which Russian organizations will have the rights to advanced development, acquire competitive competences, which will later allow our country to reduce the technological gap. The article analyzes the current state of research and development, innovation activity, the level of development of digital technologies in our country, which allows to outline the range of problems that hinder the effective implementation of joint research and development projects.
128-131 684
Abstract
The gender characteristics of migration processes in the depressed Russian region − the Republic of Kalmykia − have been examined. Based on the analysis of statistical data for a long period and a specially organized sample survey, it has been revealed that the female population became more actively involved in migration processes and, above all, in long-term labor migration. The participation of women in the least studied and little covered by official statistics (in labor migration) has been determined. The conclusion has been made, that there is a close relationship between female migration and demographic development. The analysis revealed that the distribution of the number of employed migrants of both sexes by economic activity is heterogeneous, which indicates the existence of a specific gender specificity.
132-137 492
Abstract
The actual issues of social adaptation of workers in modern organizations as one of the elements of the application of a scientific approach to the growth of labor productivity have been considered. From the standpoint of an interdisciplinary theoretical analysis and review of the results of research aimed at studying this phenomenon, the features of social adaptation of employees of the telecommunications company of the Perm region and the factors causing them have been analyzed. The specifics of the social adaptation structure has been described meaningful. The types of social adaptation of the telecommunications company employees have been highlighted. The main factors that form these types have been identified. The arguments of substantive dependence of the quality of work and the daily life of employees on the level and characteristics of its social adaptation have been presented.
138-144 1268
Abstract
The directions of development of customs control after release of goods have been considered. The performance indicators of structural subdivisions of the customs authority have been analyzed. The problems of customs administration, associated with the organization of control after the release of good, have been revealed. The definition of the concept of «continuous customs control» has been disclosed. The author offers measures for improving the effectiveness of customs inspections, including the development of a methodological base, the application of risk management system, interaction with other public authorities, the use of electronic technologies, which contribute to the implementation of the tasks facing the customs authorities to create effective customs control.

INVESTMENT VALUATION

145-150 588
Abstract
This article considers aspects of risk management in projects related to investment and innovative direction. These projects are associated with obtaining a high return on invested capital, but as you know, the higher the profit, the higher the level of risks affecting the results of the project during its implementation. Therefore, the considered theme is relevant, as in recent years, more projects are implemented with a high degree of innovativeness and the use of high technologies in their implementation.
151-157 620
Abstract
The issues for improving the efficiency of state agriculture management on the basis of investment activity stimulation taking into account modern measures of financial support for agricultural enterprises have been considered. The main reasons and factors that determine the need to strengthen measures of state financial support for investment activities in the agrarian and industrial complex have been presented. The analysis of the amount, dynamics and structure of sources of capital investments financing has been carried out, the place and the importance of some definite state financial support forms in investment processes have been shown. The existing problems for increasing the efficiency of state investment policy in agriculture in modern conditions have been revealed. The conclusion on inadmissibility of reducing the state support level for the branch, the necessity for its further improvement in order to maintain and increase the achieved rates of agricultural production development in Russia has been made.

FINANCE AND BANKING

158-162 1020
Abstract
In this article, the authors consider reasons for development of variety of accounting policies and examine influencing of selected accounting policy elements on valuation of financial statements indicators. Obviously financial statements indicators are definitely one of the most important sources of information for financial analysis and management decisions. Financial analyst should be aware, which valuation methods have been presented in this financial statement, and how they influence on formulated by him analytical conclusions. The approach presented in the article to the assessment of the impact of accounting policies on the financial statements’ indicators and the conclusions formulated by the authors as a result of the research allows to get answers to these issues.

SOCIAL TECHNOLOGIES AND PROCESSES

163-170 731
Abstract
As a result of all-Russian expert survey the challenges of cultural management were discussed in order to reveal its weakest points. In the first place, according to the most experts, there is a problem of underfunding, which entails serious consequences such as personnel stagnation, increasing inequality of access to cultural heritage of various strata of the population and regions. In addition, commercialisation of culture lowers its overall level that negatively affects the state of society as a whole. Participants of the survey suggested a range of measures designed to improve the quality of public administration in cultural sector in both law and enforcement aspects. Most experts are convinced that new cultural law which would facilitate an overcoming dramatic inequality is needed.
171-176 544
Abstract
The risks of introduction of modern technologies in the educational process of the College on the example of «Sevastopol College of service and trade» have been investigated. A number of contradictions in the course of technologization of vocational education has been highlighted. The main goals and objectives of the application of new technologies in the College have been adduced. The list has been presented and new technologies, using in the educational process of the College, have been described. Organizational and financial risks of introduction of modern technologies in the educational process of the College have been substantiated.
177-183 873
Abstract
The issues of youth involvement in the consumption of cultural product have been examined. The analysis of theoretical approaches to the construction of models of involvement has been carried out. The models and technologies of consumer engagement on the example of museum grounds have been considered. An engagement model has been developed. The main results of an empirical research, affecting the issues of the study of technologies involving young people in the consumption of a museum product have been described. The recommendations on the application of technologies involving in the consumption of the museum product have been provided.

CURRENT TRENDS IN PSYCHOLOGY

184-188 720
Abstract
This article describes the current issues of studying self-image of students of elite technical university. The first-year students have been involved in the study. The cognitive and emotional components of self-image were selected as the subject of the study. Diagnostic research complex included interview methods, questioning, observation, analysis of documents and the author’s projective drawing technique «I am a student». According to the results of the empirical research, 1) such five types of images, as elitism, cognition, integration, difficulties, forcedness have been highlighted; 2) the interpretation of self-image of first-year students by the type of drawing has been carried out.


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ISSN 1816-4277 (Print)
ISSN 2686-8415 (Online)